Friday, June 7

8 a.m. — Registration & Breakfast

9 a.m. — Welcome

9–10:30 a.m. — Keynote

Protests, Encampments & Graduation Cancellations: Crisis Communication Lessons from the Latest in Higher Ed News

Barkman Family Conference Center

Rachel Spencer — AccessU
Brenda Drake — AccessU

10:45–11:45 a.m. — Session Block 1

Social media trends: what makes something trend-worthy vs. cringe-worthy?

Barkman Family Conference Center

Saher Randhawa, Senior Social Media & Communications Manager, VCU

Striding into Hiring Success: Navigating Recruitment, Interviewing and Onboarding

123A

Tiffany Beker, Director of Digital Marketing, W&M

Magazine Redesign Creative Process

123B

Martha Holland, Georgetown
Kelly McMurray, 2Communique

12–1 p.m. — Lunch & Business Meeting

1:15–2:15 p.m. - Session Block 2

Changing the world without triggering a no-confidence vote!

Barkman Family Conference Center

Jeffrey Kraus, Director of Executive Communications, VCU
Jamie Stillman, Director of Strategic Communications, Office of the Provost and Vice President for Academic Affairs, VCU

Camera Movement In Video Production

123A

Chase Parker, Multimedia Producer, VT

HTML for Communicators

123B

Scott Chandler, Digital Accessibility Officer, VT

2:15–2:30 p.m. — Break

2:30–3:30 p.m. — Session Block 3

Roundtable Open Guided Topic Discussions

The Barn

Student Panel: The Market Mindset of a Student in our own words

Barkman Family Conference Room

Amy Ostroth, Assistant Vice President for Communications, Edward Via College of Osteopathic Medicine

3:30 p.m. — Conference Adjourns