Megan Schmidt currently serves as a Social Media Strategist for Virginia Commonwealth University. Megan plans and creates content for the university-level social media sites, obsesses over social analytics, consults on university marketing projects and acts as a community strategist. She routinely offers guidance and training for the numerous social media administrators across the university and its academic medical center. As a self-identified “Early Millennial,” her favorite platforms to manage are Snapchat and Instagram. Megan received her bachelor’s degree in Public Relations from VCU in 2012. She is a member of the Public Relations Society of America.